Project-Steering: "ICONIC IMPULSES. THE BMW GROUP FUTURE EXHIBITION", Beijing, London, Los Angeles 2016

May 2016
Rendering: Puchner P3 / Photo: BMW Group

In celebration of its 100th anniversary, BMW focuses on what lies ahead – THE NEXT 100 YEARS. In this exhibition, the BMW Group with its BMW, MINI, Rolls-Royce, and BMW Motorrad brands sketches an image of the future of mobility and the life of megacities.

After its opening in Beijing (May... >>> 2016), the exhibition will be on display in London (June 2016) and in Los Angeles (October 2016).

Puchner P3 provided the project steering for the entire project. Our focuses were on budgeting and costing as well as consulting on the technical project design and optimization of logistics and transport. We considered multiple variants and prepared them for the selection process. When modifying the project structure to answer to particular challenges, Puchner P3 supported BMW AG.

Puchner P3 also contributed their expertise on event safety for press conferences, events and the public exhibition, and acted as health and safety coordinator during assembly and dismantling. Puchner P3 also provided a responsible supervisor for event technology.

Link: Video BMW Group - Beijing

Rolls-Royce at Geneva Auto Show 2016

March 2016
Rolls-Royce at Geneva Auto Show 2016

The Rolls-Royce stand at the 2016 Geneva International Motor Show received a special mention at the 13th Creativity Award presented by the Club de Publicité et de Communication de Genève (CPG).

"Rolls-Royce presented a privileged space worthy of a cinematic decor. It tells the story o... >>>f a passionate collector who invites us into his home. The story is vividly presented. The visitor remains outside, observing the parked vehicles from a boulevard. The proportions, volumes, and materials were treated with great precision and in perfect congruence with the brand image. A harmonic ensemble in the presentation logic."